Supercharging Innovation: Merging Amazon's Working Backwards with AI for Rapid Product Development

Amazon's Working Backwards process drives customer-focused product development across services like Kindle and Prime Video. . Through live demonstrations and real-world examples, learn how combining Working Backwards principles and AI can dramatically accelerate the product development cycle. Learn how AI tools can enhance each step of the journey - from writing press releases, FAQs and building product requirements documents (PRDs), to rapidly developing prototypes - that you can implement immediately in your organization.